Most of our sequences have three emails:

If we don’t hear from recipients after the complete sequence, we mark it in our database and discover various folks within the firm to contact in 3 — 6 months.

Earlier than giving up on the e-mail, attempt reaching out on LinkedIn or X (previously Twitter). This works exceptionally effectively for lively prospects on these networks. If you happen to don’t have a premium account, observe their profiles and have interaction with their content material by including real feedback to their posts. After a number of days, you’ll be able to ship a personalised connection request and proceed discussing misplaced backlinks.

Sending follow-ups

Observe-ups are important in each chilly e-mail marketing campaign. Individuals obtain dozens of comparable emails every day, so there’s an enormous likelihood your e-mail will get misplaced of their inbox. That’s why you need to at all times observe up after your first chilly e-mail.

Listed below are stats from our campaigns to show the significance of follow-ups:


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