Google is at the moment engaged on fixing a problem with advertisers being unable to entry the Google Adverts console. While you attempt to login to Google Adverts, you might be offered with a loading display screen that may load for a number of minutes after which a pink discover could pop up that reads, “One thing went fallacious. Reload Google Adverts to proceed.”

What it appears like. Here’s a screenshot of the error that I see when I attempt to login to Google Adverts:

Google Ads Login Issue 800x153

The difficulty appears to have began at about 1:15 pm ET and Google confirmed the difficulty at 2:35pm ET.

Confirmed. Ginny Marvin from Google has confirmed the difficulty posting on X saying, “We’re investigating experiences of a problem with Google Adverts. We’ll present extra info shortly. The affected customers are unable to entry Google Adverts. Please see the dashboard for updates.”

Google posted this on the dashboard:

We’re investigating experiences of a problem with Google Adverts. We’ll present extra info shortly. The affected customers are unable to entry Google Adverts.

That is additionally impacting Search Adverts 360.

Resolved for some customers. At 3:50pm ET, Google has restored the Google Adverts console. Ginny Marvin posted an replace saying, “Replace: Google Adverts service has already been restored for some customers, and we count on a decision for all customers within the close to future. Please word this time-frame is an estimate and will change. The affected customers are unable to entry Google Adverts.”

I can affirm that I can personally load the Google Adverts console with out delays.

Why we care. If you’re making an attempt to make modifications to your Google Adverts accounts, it’s possible you’ll be out of lock. Google is at the moment engaged on a repair however there isn’t a ETA for when the repair will roll out. Perhaps go take a break for a bit and examine again later.



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