Google Adverts has began rolling out its paid buyer assist service for small companies.

PPC skilled Natasha Kaurra noticed the brand new function on her account for the primary time and determined to supply a sneak preview of what it seems like on X (previously often known as Twitter).:

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As you may see within the picture above, the enhanced customer service pilot is situated in a field to the best of the Google Adverts display.

To guide a one-on-one session with a Google Adverts rep, you merely must click on on the icon and pay a set price of $50 per name.

Nevertheless, the brand new device remains to be in beta and so shouldn’t be but out there to everybody.

Why we care. Small enterprise homeowners utilizing this system can get specialised recommendation sooner by utilizing this premium service, which has traditionally solely been accessible to Google Adverts’ greatest shoppers.

What’s subsequent? Google will accumulate suggestions from individuals. In time, Google hopes to roll the service out to extra small- and medium-sized companies. A Google spokesperson mentioned:

  • “These modifications are a part of a long-term technique that we’ll be constructing on over time, testing, and studying as we go.”

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Concerning the writer

Nicola Agius

Nicola Agius is Paid Media Editor of Search Engine Land after becoming a member of in 2023. She covers paid search, paid social, retail media and extra. Previous to this, she was search engine marketing Director at Jungle Creations (2020-2023), overseeing the corporate’s editorial technique for a number of web sites. She has over 15 years of expertise in journalism and has beforehand labored at OK! Journal (2010-2014), Mail On-line (2014-2015), Mirror (2015-2017), Digital Spy (2017-2018) and The Solar (2018-2020). She additionally beforehand teamed up with search engine marketing company Blue Array to co-author Amazon bestselling guide ‘Mastering In-Home search engine marketing’.


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