It may be intimidating to create your individual infographic if you don’t have a design background. You might at all times fee an company or rent a designer — however that may get expensive quick.

marketer learning how to create an infographic in powerpoint

To create professional-looking infographics and captivate your viewers, you’ll be able to profit from studying the best way to create your individual infographics in PowerPoint.

PowerPoint could be a marketer’s greatest good friend relating to visible content material creation. Actually, Infographics are the fourth most used type of content material advertising.

And it’s simple to see why; entrepreneurs who align the subject, content material, and magnificence of their infographics with the wants and preferences of their goal audiences are nonetheless discovering success amongst their viewers.

→ Download Now: 15 Free Infographic Templates

So chances are you’ll be considering, the place do I begin? We’ll information you thru the best way to create your individual infographics and even offer you examples of various varieties you’ll be able to work with utilizing our 15 fabulous infographic templates without cost inside PowerPoint.

Use Circumstances for PowerPoint Infographics

PowerPoint infographics are a robust device to current data-heavy info in an accessible, digestible format — irrespective of in the event you plan to disseminate the infographic digitally or in individual.

You can even merely use PowerPoint as an infographic maker if it’s your most popular design software program.

Listed here are a few of the methods you need to use PPT infographics:

1. Presenting a Case Examine

Designing a lovely, readable case examine is not any simple job.

You possibly can create a PowerPoint infographic that showcases the key facts of your case study, equivalent to the issue your buyer skilled, the answer you served, and the end result.

You possibly can embrace stunning graphics, in addition to dynamic typography — one thing chances are you’ll not be capable of embrace in a standard, one-page case examine.

2. Presenting Analysis

PowerPoint infographics are a superb medium to current knowledge, developments, and analysis. You should utilize all the info visualization choices PowerPoint gives to current your knowledge in a digestible manner.

For the reason that infographic can be bigger than a typical slide, you might be as descriptive as you’d like. However in the event you’d wish to reuse the identical info, you solely want to repeat it into a brand new PPT presentation.

3. Presenting a Pitch

You should utilize PowerPoint infographics to current a pitch to stakeholders or potential consumers.

You possibly can embrace knowledge factors, testimonials, anticipated outcomes, and even descriptions of the prospect’s downside to emphasise the significance of buying your resolution.

Photos and graphics might be more practical than simply phrases, and because you’re in PowerPoint, you’ll be able to create an infographic of any dimension, together with the horizontal 16:9 dimensions.

4. Presenting a Multi-Step Course of

Whether or not you’re onboarding a brand new crew or informing stakeholders on a brand new course of, a PowerPoint infographic is an efficient medium to speak your message.

PowerPoint comes filled with loads of “course of” graphics, equivalent to text-filled arrows, cascading charts, and grids.

5. Presenting an Announcement

A sophisticated firm announcement — with many shifting elements or elements — deserves an infographic to make it simpler for stakeholders to learn and perceive.

You possibly can create one proper in your PowerPoint presentation and embrace all pertinent info in a single handy slide.

Alternatively, you need to use PPT as a design device and easily obtain your infographic for straightforward saving and sharing.

For higher comprehension, we’ll stroll by way of the best way to make a easy timeline infographic in PowerPoint.

1. Within the Design tab, alter the Slide Measurement to greatest suit your infographic.

To start making an infographic from scratch, it’s important to readjust the dimensions of the PowerPoint Slide to offer you extra space to work with.

Start by opening a brand new PowerPoint. Within the prime navigation bar, click on on Design and choose Slide Measurement.

Then within the drop-down menu, choose both one of many predetermined sizes or click on Web page Setup.

powerpoint infographic — how to build one from scratch

Enter your most popular width and peak dimensions and click on OK.

powerpoint infographic — how to build one from scratch

2. Choose SmartArt from the PowerPoint navigation bar.

To make a timeline graphic in PowerPoint, appropriate for any infographic, open PowerPoint and click on Insert from the highest navigation bar.

Then, choose the SmartArt icon beneath the navigation bar, the place you may discover a number of classes of graphics to select from.

powerpoint infographic — how to build one from scratch

3. Discover a graphic that matches your knowledge from the Course of or Image menu.

There are two classes of graphics that make efficient timelines. The primary is the Course of class. Click on this selection to develop the graphics menu proven under.

Creating Graphics for Timelines

Should you’re working to create a timeline infographic, we have highlighted in purple just a few of probably the most becoming timeline-related graphics.

powerpoint infographic — how to build one from scratch

Apart from the Course of menu of graphics, you may additionally discover a viable timeline graphic within the Image class.

Choose this class, and you will find the Alternating Image Circles choice close to the middle of the graphics menu. We have highlighted it in purple under.

powerpoint infographic — how to build one from scratch

4. Add or take away knowledge factors, time stamps, or different key info.

For the sake of those directions, we’ll use the Alternating Image Circles graphic from the Image menu.

As soon as you have inserted this graphic into your first PowerPoint slide, you’ll be able to add or take away round icons to match the kinds of knowledge and inputs you’re presenting.

powerpoint infographic — how to build one from scratch

5. Insert your knowledge into the graphic.

At this level, the dimensions of your timeline graphic ought to match the quantity of knowledge you may have.

Start to fill your timeline with the knowledge you propose to report on utilizing this timeline and discover PowerPoint’s wonderful drag-and-drop options to assist prepare graphics as obligatory.

6. Edit the textual content and imagery of your SmartArt graphic.

As with the opposite graphics accessible in PowerPoint’s SmartArt, you’ll be able to edit the textual content and the photographs related along with your timeline to your liking.

As you’ll be able to see under, we have edited the years and the photographs to higher signify what occurred at every time limit.

To insert photographs into your timeline graphic, right-click the sq. panorama icon, choose a graphic From File, and add a picture out of your laptop onto your PowerPoint slide.

To inform your story, you’ll be able to replace the time durations within the heart circles, exchange the placeholder textual content, and alter the visuals and colours to your liking.

For these latter changes, you’ll be able to select Insert > Form in PowerPoint so as to add completely different visuals and use the paint bucket (a.ok.a. Coloration Fill) icon to alter the colours of various parts.

You possibly can select to create the infographic of your liking, including background colours, extra imagery, or different visible parts as you please, however for the sake of guiding you thru the essential option to create your individual infographic, the instance stops right here.

However in the event you’re in search of one thing extra handy, you’ll be able to obtain a few of our infographic templates that open straight in PowerPoint so you may get to creating quicker.

PowerPoint Infographic Examples

1. Knowledge-Centric Infographic Instance

Infographics and knowledge visualization are the peanut butter and jelly of the visible content material world.

When you may have new knowledge to disclose to the world, you need to use an infographic to show that knowledge as a part of a cohesive, visible narrative. And that is precisely what the Chilly Exhausting Numbers template is for.

powerpoint infographic example for data-risc content

We have loaded this template with a wide range of completely different charts and graphs, which you’ll simply replace with your individual knowledge. (Excellent-click on a graph, select Edit Knowledge, and you can customise the values in an Excel spreadsheet.)

What to Add to a Knowledge-Centric Infographic

  • Column chart: Use for evaluating completely different classes or for displaying adjustments over time (from left to proper).
  • Pie chart: Use for making part-to-whole comparisons. (Notice: They work greatest with small knowledge units.)
  • Line graph: Use for displaying knowledge that adjustments constantly over time. Superb for displaying volatility, developments, acceleration, or deceleration.
  • Doughnut chart: Use a pie chart. This stylistic variation permits you to put a quantity, graphic, or different visible within the heart of the chart.
  • Bar chart: Use a column chart. (The horizontal bars make it simpler to show lengthy class names.)

2. Timeline Infographic

Telling the historical past of a specific trade, product, model, pattern, or tactic could be a nice subject for an infographic.

And whereas there are a number of various methods that you could visualize time — together with in a circle, which is what we did with our Google algorithm updates infographic — the timeline is by far the commonest and best design methodology to make use of.

Timeline Infographic Greatest Practices

  • Analysis. Analysis. Analysis: One of the best timeline infographics aren’t simply fantastically designed — in addition they inform an excellent story based mostly on intensive analysis. So earlier than you begin the design part of your infographic, put within the time to floor the very best info attainable.
  • Slim the scope: Timelines that cowl lots of or hundreds of years can definitely be fascinating, however they will additionally require weeks or months of analysis. To maintain your sanity, stick to shorter time durations.
  • Hold your copy concise: Infographics are purported to be visible. If you end up writing 100+ phrases for every date in your timeline, a weblog publish will be the higher content material format.

3. Trendy Design Infographic

For this infographic template, we needed to do one thing that mirrored trendy design developments.

By way of content material, we offered loads of house for each stats and duplicate. There’s additionally room for a column chart.

However keep in mind, you’ll be able to at all times add completely different charts and graphs to the template wherever you see match. Simply choose Insert > Chart, and you will have a number of choices to select from.

powerpoint infographic example

Trendy Design Infographic Greatest Practices

Experiment with new coloration palettes. There are tons of free coloration palettes on-line. Do not consider me? Do a Google picture seek forColoration Palette.” If you discover a palette you want, drag the picture straight into your PowerPoint presentation.

Subsequent, choose the Coloration Fill bucket, select Extra Colours, and click on on the eyedropper icon. With the eyedropper device, you’ll be able to choose colours out of your palette and use them for parts in your infographic.

Take the time to control shapes. PowerPoint has an in depth library of shapes — together with banners, ribbons, and arrows — that you need to use in your infographic design.

By clicking and dragging on the little yellow diamonds that seem on these shapes, you’ll be able to customise them. For instance, you can also make the sharp ends of a ribbon longer or shorter, or make the physique of an arrow thinner or thicker.

4. Flowchart Infographic

On the floor, a flowchart infographic could seem easy and enjoyable. Nonetheless, a variety of thought and planning wants to enter ensuring the completely different sections logically circulate into one another.

In our flowchart PowerPoint template, we created a primary flowchart construction, with constructive responses guiding viewers to a conclusion on the backside left of the infographic and damaging responses guiding viewers to a separate conclusion on the backside proper of the infographic.

powerpoint infographic example

Flowchart Infographic Greatest Practices

  • Draw out the branches beforehand. Earlier than you dive into PowerPoint, get out a pen and paper and do a tough define of your flowchart. Check for weaknesses in your logic by answering questions in each attainable mixture and seeing the place you find yourself. For greatest outcomes, have a good friend or coworker run by way of the flowchart, too.
  • The smaller the scope, the better the execution. The extra questions or phases you add to your flowchart, the tougher it will likely be to create (and the more durable it should possible be for viewers to know). So attempt to slender the main focus of your flowchart.

5. Facet-By-Facet Comparability Infographic

We all know typically you want an infographic to exhibit a comparability. That’s why we created the side-by-side comparability infographic template to make it simple so that you can evaluate and distinction two various things.

This infographic template is nice for evaluating completely different classes, concepts, or outcomes, and because you don‘t have to create or customise a variety of shapes, it’s quite a bit much less work.

powerpoint infographic example

Facet-By-Facet Comparability Infographic Greatest Practices

  • Use applicable knowledge. It is best to make use of knowledge that may simply be described in a chart. Use pie charts, graphs, or different knowledge factors to obviously and pretty evaluate and distinction.
  • Use borders. Including borders to your photographs will assist make them really feel like their a part of a cohesive design. In PowerPoint, you’ll be able to management the dimensions, fashion, and coloration of borders below the Format Image tab.
  • Save your infographic as a PNG file. This can be a greatest follow for all infographics however is especially related when publishing an infographic that comprises images. The PNG extension gives higher high quality than different choices. To avoid wasting your completed infographic as a PNG file, you merely want to decide on File > Save As … and choose PNG from the dropdown.

Able to create your individual side-by-side comparability infographic? Obtain 15 free infographic PowerPoint templates to get began.

Make an Eye-Catching Infographic Immediately

The chances are countless if you uncover the best way to begin creating infographics. You’ll be capable of develop your abilities as a marketer and create extra elaborate content material that your viewers can be intrigued by and interact with.

We hope you discovered this text helpful and that you just’ll take the initiative to construct your individual infographics in PowerPoint.

Editor’s observe: This text was initially revealed in October 2020 and has been up to date for comprehensiveness.

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