Each different day, a brand new blogger claims they’re incomes a full-time revenue from their weblog. However how precisely do they do it?

On this article, we are going to talk about 10 well-liked strategies bloggers use to money in on their ardour, together with the professionals and cons of every method.

How a lot are you able to make from running a blog?

Though many individuals declare to earn a full-time revenue, studies present solely round 5%-8% of bloggers really do. 

The monetization methods you employ and the way profitable you’re at implementing them play an enormous position in how a lot you’ll be able to earn from running a blog. Should you don’t know the totally different strategies to make use of, you’re not going to money in.

I personally know content material website house owners incomes six figures from their blogs, whereas some can earn even extra.

Actually, globally identified blogger Pete Cashmore (made Forbes’ 2014 30 under 30 list) has an estimated web value of over $120 million. That is largely due to his web site, Mashable, which he began in 2005 and offered in 2017 for $50 million.

How do blogs make cash?

A number of the most worthwhile blogs earn money by way of internet online affiliate marketing, sponsored posts, commercials, product gross sales, companies, and extra.

Every methodology requires cautious planning and implementation to maximise your incomes potential.

Moreover, it’s necessary to keep in mind that success takes time; you’re not prone to see instant outcomes when launching a weblog, even with one of the best monetizing methods. It takes dedication and laborious work earlier than you begin to reap monetary rewards.

Now let’s dive into the ten hottest methods blogs make cash:


Corporations have all the time been prepared to pay for promoting house. Up to now, adverts could possibly be commonly seen on newspapers, magazines, and billboards. In the present day, it’s widespread to see show or banner adverts on web sites, which regularly depend on them as a supply of revenue.

You may negotiate immediately with an organization or model on a value you need and deal with every thing your self. Or you’ll be able to strive an advert community like Google AdSense, Raptive, or Ezoic for a hands-off method.

Both means, it really works by putting adverts in your web site which are related to your content material and area of interest. 

When guests click on on the advert, you’ll earn a fee from the advertiser.

Display ad example
Instance of a show advert from the Mediavine advert community.

How a lot are you able to earn?

Usually, you earn between $0.01 and $0.25 per pageview. In fact, this is dependent upon your area of interest and the advert community you’re employed with. 


Adverts are comparatively simple to arrange and handle. Particularly with among the larger platforms like Mediavine, you’ll be able to have somebody who manages every thing for you. Plus, there’s large potential to earn cash passively over time.


Firstly, adverts will be intrusive and detract from person expertise. We’ve all seen websites with badly optimized adverts the place you’ll be able to’t learn one line of textual content as a result of the web page is plastered with adverts. 

Secondly, it’s tough for people who find themselves simply getting began to earn revenue passively solely with adverts. Do not forget that many advert networks, like Mediavine, have a minimal requirement to hitch, similar to 50,000 month-to-month periods.

People who assist you to be a part of with out a minimal requirement, like Ezoic, require you to finish programs and arrange and handle your individual adverts in case your website will get fewer than 10,000 month-to-month visits. 

Except you’re comfy managing adverts, you’re seemingly not going to get essentially the most out of them with out help from the promoting community.

Internet online affiliate marketing

Internet online affiliate marketing is a well-liked means for bloggers to monetize their web sites. With affiliate applications, you’ll be able to earn commissions when readers buy services or products by way of affiliate hyperlinks in your web site. 

Making a niche site that makes use of internet online affiliate marketing as the primary type of monetization is likely one of the quickest methods to earn a full-time revenue on-line. From private expertise, you’ll be able to earn four figures a month inside 12 months with a high-quality affiliate marketing site.

The reality is individuals love evaluation content material. For instance, think about you simply bought your first pet. A brilliant simple technique to get what you want and really feel assured as a brand new canine proprietor is to learn in-depth evaluations from different skilled canine house owners.

Persevering with with that instance, a single web page on one of the best pet food for 2023 can generate over 1000’s of month-to-month natural visits, rating for tons of of key phrases. 

You may perceive the demand for such a weblog while you take a look at the search quantity of some key phrases within the U.S. alone:

List of keywords, via Ahrefs' Keywords Explorer
Knowledge through Ahrefs’ Keywords Explorer.

Plus, the complete first web page on Google for “pet food” reveals business search intent, with quite a few evaluations additionally exhibiting up.

SERP overview for "dog food" shows keywords with commercial search intent, via Ahrefs' Keywords Explorer

You may work with affiliate networks like Amazon Associates and Fee Junction or by way of non-public affiliate applications. 

How a lot are you able to earn? 

On common, affiliate networks supply decrease commissions (between 1% and 10%), whereas non-public affiliate applications supply something as much as 90% affiliate commissions. 

Due to this fact, in the event you’re producing dozens of articles per thirty days reviewing high-ticket objects with an associates program that gives a 60% affiliate fee, you’ll be able to earn a snug revenue. 


Internet online affiliate marketing is straightforward to begin, doesn’t require you to create and handle services or products, and may doubtlessly herald giant commissions.


It requires a variety of work to start with (creating content material, constructing relationships with associates, and so forth) and will be tough to scale over time in the event you don’t select the fitting area of interest or have the fitting workforce in place.

Sponsored content material

Social proof is likely one of the finest methods to get individuals all for your merchandise. That’s why firms pay bloggers to jot down sponsored posts or create sponsored content material in change for a payment.

Example of sponsored content

How a lot are you able to earn?

That may closely rely on how a lot visitors your web site will get, in addition to how influential you’re. However the common is wherever between $25-$1,000 per submit. 


This may be a good way to receives a commission to your content material, with the potential to earn a big amount of cash per submit. It will probably additionally enable you to to construct lasting relationships with manufacturers.


It may be tough to seek out sponsors, particularly if you’re not thought of an “influencer” in your area of interest. It additionally requires a number of work (analysis, writing, promotion), and also you should be cautious to stay unbiased. 

Promoting companies

By producing content material on a specific matter and gaining a sustainable readership, individuals will naturally affiliate your identify along with your matter of experience. That means, you turn into an authoritative voice in your area of interest. 

Due to this, bloggers can use their web sites to market and promote companies similar to consulting, teaching, digital advertising companies, and so on.

Example of consulting services
Instance of digital advertising blogger Neil Patel providing consulting companies on his website.

How a lot are you able to earn?

It is dependent upon the service you’re promoting. However for example, consulting gigs can earn something between $60–$300 per hour.


It’s simple to begin with (assuming you’ve got an current fame) and wishes little or no upfront price or work to get going. Plus, there may be potential for prime earnings from companies that may additionally construct long-term relationships with shoppers.


If you wish to really ship a top quality service, you’ll want to put all of your efforts into it, which can be tough to keep up in the event you’re already working a weblog full-time. Should you can’t, you can be providing a subpar service, which received’t have shoppers returning for extra. 

It’s additionally tough to scale over time, as shoppers wish to work with you, the knowledgeable, not an worker.

Promoting bodily and digital merchandise

Many bloggers create and promote bodily or digital merchandise on their web sites, similar to ebooks, programs, merchandise, and so on. 

Digital merchandise are extra scalable and don’t take as a lot work to place collectively. For instance, with ebooks, you write the e-book one time, after which can promote 1000’s of copies yr after yr. 

Example of digital products for sale on a beauty blog
An instance of digital merchandise offered on the Scorching Magnificence Well being weblog.

How a lot are you able to earn?

Once more, this is dependent upon the merchandise you’re promoting. However it may be something from $4 for a e-book to $50 for merchandise objects like T-shirts.


There’s large potential for prime passive earnings from gross sales of the merchandise, and it’s simple to scale.


Promoting merchandise requires a big upfront funding when it comes to creating the merchandise. Even ebooks take important time to jot down and edit, produce art work, and so on. 

With bodily merchandise, there may be the extra work of organising the administration of product gross sales to make sure merchandise are manufactured and shipped with none issues.

On-line programs

On-line programs are a good way for bloggers to monetize their web sites. 

As a subject knowledgeable, you’ll be able to create a web-based course associated to your area of interest and promote it in your web site.

There are even situations of individuals with profitable private blogs promoting programs on “running a blog suggestions” or “the right way to earn money from internet online affiliate marketing.” 

Example of a blog course
Instance of programs obtainable on the Authority Hacker weblog.

How a lot are you able to earn?

On common, programs promote between $400 and $1,000 per sale. However after all, it is dependent upon the area of interest and the way a lot of a following you have.


There’s a potential for prime earnings from gross sales of a course, and it’s simple to scale with further programs.


Programs require a big time funding (creating the course content material), require advertising efforts to seek out prospects, and will be tough to compete in opposition to bigger companies with extra assets.

Teaching and mentoring

Bloggers can simply choose up a cult following of aspiring bloggers who wish to be identical to them. With experience in your area of interest, you’ll be able to supply one-on-one teaching or mentoring companies to assist others study. 

As somebody who has mentored many instances, I can say from expertise that it may be rewarding.

Coaching and mentoring example
Instance of Ladies In Tech web optimization’s mentoring program.

How a lot are you able to earn?

That is dependent upon how well-established you’re, however you’ll be able to earn $50–$150 per hour on common.


Not solely are you able to earn a strong revenue from teaching, but it surely can be extraordinarily rewarding to see former mentees construct and develop their very own profitable careers.


It requires a variety of work to ship the service and construct and keep relationships, and also you should be cautious to stay unbiased and moral when offering recommendation.

Public talking

Bloggers with experience of their area of interest can share their information and experiences by way of public talking engagements. This may be at trade workshops, seminars, and conferences. 

Write-up explaining what to expect from an SEO speaker
Instance of web optimization public talking from Craig Campbell.

How a lot are you able to earn?

You may earn something from $500–$10,000 per occasion, relying on how high-profile you are. 


There’s potential for prime earnings from talking charges, and it’s simple to scale with further engagements. Plus, it requires minimal upfront funding.


It’s important to be comfy talking and infrequently presenting in entrance of enormous audiences. You additionally must be a naturally assured and competent speaker. 

Premium communities

Many bloggers create premium on-line communities and cost a payment for entry. This may be for unique content material, mastermind periods, or networking with trade leaders. 

Example of a premium community
Instance from premium web optimization neighborhood Visitors Suppose Tank.

Personal communities work by providing month-to-month or annual memberships to permit entry to unique content material.

How a lot are you able to earn?

These communities can earn wherever between $50 and $150 per month-to-month subscription.


Nice potential for prime earnings from membership charges, and it’s simple to scale with further members. Plus, you’ll be able to construct relationships with members.


It requires a variety of work to create and handle the neighborhood, and it may be tough to seek out members in the event you’re simply beginning out.

Weblog flipping

Shopping for and promoting blogs is likely one of the most worthwhile methods to earn revenue on-line.

If you realize what you’re doing, you should buy a newbie weblog with respectable visitors comparatively cheaply, make some enhancements, and promote it for a revenue—very like flipping a home.

You should buy or promote a website privately. Or you are able to do it by way of a dealer’s web site or marketplaces like Flippa, Investors Club, or Empire Flippers

Example of blogs for sale on a marketplace
An instance of blogs on the market on Buyers Membership.

How a lot are you able to earn?

Content material websites normally promote for something between a 20–40x multiplier. So in case your website is incomes a month-to-month revenue of $1,000 per thirty days, it may promote for wherever between $20,000 and $40,000. 

A profitable weblog can promote for round six figures. Actually, in response to Empire Flippers, the typical value of a content material website is $101,400.


There’s an enormous potential to money in by promoting your weblog. Plus, it provides you further capital to purchase blogs that you would be able to promote later for a revenue. 


It requires a variety of work to analysis potential weblog alternatives, purchase current blogs, and handle them. Additionally, it may be tough to seek out consumers or sellers, relying on the area of interest.

Prime tricks to make your weblog a hit

Now you understand how blogs earn money, you’ll want to take into consideration how one can make your weblog a hit and make the most of these monetization strategies to money in as a lot as attainable!

As somebody who has constructed, managed, and offered a number of content material websites, listed here are a few of my prime suggestions for achievement. 

Select a worthwhile area of interest

Selecting a distinct segment that has one of the best incomes potential is a vital first step within the journey to changing into an expert blogger. Particularly if you wish to use internet online affiliate marketing to monetize your weblog, a distinct segment with high-ticket objects is a should. 

Many beneficial weblog niches are extremely aggressive, like way of life blogs and mother blogs—however don’t let that scare you off. Selecting a aggressive area of interest provides you extra alternative to do competitor analysis and suss out what works and what doesn’t, providing you with a blueprint to work from.

Hold it distinctive

With greater than 600 million blogs out of 1.9 billion websites in the world and over 6 million weblog posts revealed day by day, you want one thing to set you other than the competitors.

Example of a unique blog angle
Instance of an article on pet funeral planning from a weblog about pet memorials.

There’s nothing unsuitable with taking inspiration from a competitor who is completely killing it. However consider a novel technique to go above and past to supply one thing higher than what’s on the internet. Listed below are some concepts on what you’ll be able to do:

  • Write out of your private expertise – If you wish to begin a being pregnant weblog, speak about stuff you want somebody had shared with you while you have been pregnant.
  • Supply extra thorough information than others – For instance, go above and past with product evaluations, similar to together with an unboxing and evaluation video. 
  • Use customized visuals – Most individuals skim content material. Infographics, movies, and authentic photos will help catch readers’ consideration. 
  • Fill gaps out there – Possibly you’re keen on alpacas, however there simply aren’t sufficient devoted blogs on the market. That could possibly be your goldmine thought proper there.

However an necessary notice: It additionally must be of top of the range! Being totally different isn’t sufficient. Weblog posts which are expertly written with actionable recommendation are what each customers and search engines like google and yahoo wish to see. Actually, Google’s guidelines state:

Natural or word-of-mouth buzz is what helps construct your website’s fame with each customers and Google, and it not often comes with out high quality content material.

Make your content material each helpful and attention-grabbing by:

  • Discovering a novel angle to your matter.
  • Writing clearly and concisely.
  • Making it simple to learn and take up.
  • Satisfying search intent and E-E-A-T.

Use web optimization to develop free, passive visitors

Anybody can begin a weblog. However not everybody could make a weblog profitable. Search engine marketing (web optimization) will help you earn free visitors from search engines like google and yahoo like Google and Bing.

One of many greatest errors new blogs make is writing concerning the unsuitable issues. Writing about subjects that individuals are looking for will get your weblog in entrance of readers. This could develop your viewers and get extra leads to your merchandise, companies, and programs. 

Utilizing a key phrase analysis device like Ahrefs’ Keywords Explorer can assist you to determine related, high-volume key phrases, perceive search intent, and analyze rivals’ key phrase methods.

Matching terms report results, via Ahrefs' Keywords Explorer

Wish to study extra about web optimization? Try our SEO course for beginners.

Construct an electronic mail listing

As wonderful as web optimization is, issues can change on a dime. Typically, you’re only one algorithm replace away from dropping half your visitors (sure, it occurs!), and that’s why capturing emails is so necessary. 

A distinct segment-relevant publication sharing your individual content material and some other related issues occurring, like information or job alternatives, is a good way to realize 1000’s of subscribers that may flip into leads and gross sales.

Example of an industry-specific newsletter
An instance of one of many main web optimization newsletters, SEOFOMO, which has over 27K subscribers.

So long as you aren’t spamming, you’ll be able to contact your electronic mail listing everytime you need. It is a nice technique to seize leads in the event you add further monetization strategies like programs, merchandise, or companies. 

Increase your weblog by including further channels

You can also make essentially the most out of your weblog (and attainable revenue streams) by including further channels like social media, YouTube vlogging, or perhaps a podcast. 

Example of a blog with multiple channels
Instance of a parenting weblog that has expanded to incorporate digital merchandise and a podcast as a further channel.

This lets you broaden your audience and may give you alternatives for added monetization strategies (YouTube adverts and sponsored podcasts, for instance) and additional income streams.

Ultimate ideas

There are various methods blogs earn money, and plenty of of those will be utilized to make sure your weblog has a number of revenue streams. 

Whether or not it’s recommending affiliate merchandise in your weblog posts or promoting consulting companies, there are various monetization strategies with nice incomes potential open to even newbie bloggers. 

Bought questions? Ping me on Twitter.


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